Aug 2019 - Jan 2020
People from different countries are not often sure of tipping conventional rate and whether to tip or not in a wide range of tipping situations in the U.S. They need a way to learn tipping etiquette and relevant cultural education.
It was interesting to see many countries tend to have tipping customs and discovered that most countries in East Asia and Southeast Asia don’t have much of a tipping culture except for some vacation spots where many travelers visit. We decided to scope people from those countries.
KEY RESEARCH INSIGHT
We also researched what countries in East Asia and Southeast Asia send the most travelers and international students to the U.S. We found out that most East Asian countries, China, Japan, South Korea, and Taiwan were on the list.
Once the user opens the app, it prompts a geo-location permit modal. The geo-location automatically brings the sales tax of the service into the result screen depends on which state the user is located in.
Then, the user goes through a quick tutorial and a couple of questionnaires. If the user uses any services in Type-A and Type-C, then they need to put the subtotal of that specific service. And of results, it brings the suggested tipping amount rate and relevant etiquette information.
We applied 6:3:1 color rules based on the dark theme for more sufficient color contrast. 60% Dark Gray, 30% Gray, and 10% Accent Green. This rule improves the legibility specifically for this type of heavy number-driven design. Sufficient color contrast between foreground and background helps the user to read the numbers easier. Also, carefully designed the reusable UI components, We used Montserrat for better legibility of numerals
Once the user opens the app, they receive a prompt which is a couple of questionnaires on the landing screen so the user can get the answer quickly.
Tip Rate Slider
TIPS FOR TIPS
Kenneth NG, Engineer at SpaceX
*Note- Unfortunately, This project is currently paused due to COVID-19-related retail business closures and travel limitations in the U.S. after launching the MVP.