Jooyoung Joung

DXC

Open blog forum to help UI/UX rookies in South Korea

Background

As technology is booming up, many Korean students are choosing UI/UX design as their career path. Since the lack of quality and quantity for education infrastructure about this specific discipline in South Korea, they have been trying to get sources such as design methodologies and UX tips from the internet. However, most sources are English written content, so it’s limited to access the content due to their language barriers.

To solve the problem, my initial idea was creating the forum site, called Design X Code for designers and developers so they can share sources each other with their user generated contents.

However, after ideation, I tweaked the direction a little bit. Now it’s open blog forum site for designers only for now. I have been collecting the source and tips about UI/UX design, I will share this source with UI/UX beginners via this site. It’s not only helping those people but also, it would be great to teach myself by documenting the sources on the site. Users are still able to interact each other to share information through the forum embedded in the site.

Year: 2020

Type: Personal Project

Duration: 3 months

Design: Jooyoung Joung

Tools Used: Sketch, WordPress CMS

Overview

It’s my first product that I have built and published in my end as MVP. I have been working on this project about 3 months in my spare time outside of my work. I used the WordPress CMS to build the site. l had to deal with some CSS and customized PHP to run the site better. 

Empathize

Around 38,000 students majored in design are graduating every year in South Korea. (source: Korea Institute of Design Promotion) The number of design students in South Korea is ranked as no.2  right behind the U.S. world wide. It’s surprisingly a lot of numbers compared to its population.

40% of students in the major design group in South Korea are studying the visual communication design. As technology with the 4th industrial revolution is immersing and booming in the current time, many students are trying to learn UI/UX design.

Despite there are some schools, academies, and online courses are teaching those specific curriculums, there is still not enough number of them, but also the quality of the curriculum is very behind compared to the education quality in the U.S.

Define their problem

Many beginners who want to learn UI/UX design, try to search and collect relevant sources through the internet. These type of soft skills and knowledge come from nations such as the U.S., Canada, the U.K. and so forth since these types of disciplines are founded in those countries.  

Did you find some common things here? They are all English-speaking countries. Worldwide, the English written contents are occupying around 56% of the whole internet world. But Korean written contents are only 0.4%. That being said, Korean UI/UX rookies are struggling to access the UI/UX sources because of their language barrier.

Ideation

As I mention earlier, my initial idea was creating the forum site specifically targeting designer and developers since those are working very closely. After ideation, I realized that it would be difficult to get and hold the traffics on the site in the launch. So I tweaked the direction a little bit, and now it’s open blog forum site.

I will keep posting the UI/UX design articles every week. Also, getting the email subscription from the users would be helpful for the retention of the site. Also, users are able to interact each other and share sources in the forum. DXC is not only helping those people but also it would be a great way to teach myself by documenting the sources on the site.

Execution

At the beginning, I was collaborating with my younger brother in South Korea who was learning code. Initially, we tried to execute the site with the Laravel – The PHP Framework. However, It was over burden for him. So I decided to move to the WordPress which is widely used CMS in the world. WordPress is easy to access and maintain the contents in the website. However, I still had to deal with some CSS and PHP snippets to customize the site. Now, It’s almost getting done as MVP. 

Iteration

I will keep testing the site’s performance and collecting the feedbacks to evaluate the initial idea and solution over and over. 
Depends on the growth of the site, I will scale up the site to include more topics such as the code in the future by collaborating some professionals.

Wanna explore the DXC site?

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